Privacy Policy
Introduction
West House Dental is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our services.
Information We Collect
To provide you with high-quality dental care, we collect and use:
- Personal Details: Name, date of birth and contact information
- Health Records: Medical history, X-rays, scans and clinical notes
- Financial Information: For payments, insurance claims or fraud prevention
- Preferences: How you like to be contacted and your marketing choices
Why We Use Your Data
We process your information under several Lawful Bases depending on the situation:
- Your Care (Legitimate Interest / Public Task): To provide safe dental treatment, maintain your records and contact you about appointments.
- Legal Duty: To comply with GDC, CQC and NHS regulations.
- Your Consent: For optional things like marketing updates or clinical research.
- Vital Interests: in a medical emergency where we need to share data to save a life.
Data Sharing
We only share your data when necessary for your care. This includes:
- Dental laboratories (e.g. to make crowns or dentures).
- Referral specialists or hospitals.
- Your insurance provider (if applicable).
- Regulatory bodies like the CQC or GDC if required by law.
Your Rights
Under UK GDPR, you have the right to:
- Access: Ask for a copy of your dental records.
- Correct: Fix any mistakes in your data.
- Erase: Request deletion (though note we must keep clinical records for legal minimum periods).
- Withdraw Consent: Stop receiving marketing at any time.
Transparency & Technical Details
For a comprehensive, technical breakdown of every lawful basis we rely on and the specific categories of data processed for recruitment, safeguarding and crime prevention, please see our Full Privacy Statement.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page.
Contact
If you have questions about this Privacy Policy, please contact us at hello@westhousedental.com.
Last updated: 26 April 2026